By Laura Kestner, Editor

Jim Farley, owner of Farley Farm Supply and recent Helena Chemical Company employee, released a statement this week, clarifying events surrounding the current restructuring involving both local businesses.

“For the past six-and-a-half years, I have worked for someone else,” Farley said. “Three-and-a half-years for U.A.P. and three for Helena Chemical. So Farley Farm Supply has not been able to sell fertilizer and chemicals -- it was considered a conflict of interest. My sales position with Helena was eliminated on January 3.”

In a classic example of turning stumbling blocks into stepping stones, Farley decided his termination was really an opportunity.

FARLEY FARM SUPPLY EXPANSION. Farley Farm Supply employees Jeannie Keith, Roy Foster, Matt Sparger, Bill Boswell, Keith McIlvain and Jim Farley. Not pictured is Gerald Locke.

“Since I’m not actually employed Helena now, it’s created an opportunity for me to resume fertilizer and chemical sales. This is the expansion of Farley Farm Supply,” Farley said. “This gives me the opportunity to do what I’ve done for the past 30 years -- sell seed, feed, fertilizer and chemicals. That includes custom application of dry and liquid fertilizer, or pull spreader where customers can put out their own fertilizer.”

Farley emphasizes that Helena Chemical will play an important part in his opportunity.

“Since Farley Farm Supply didn’t own any application equipment or spreaders, I have leased what Helena had, including the use of the facilities,” Farley said. “I will be officing there.”

Regardless of recent rumors, Helena Chemical will remain open, Farley said.

“Helena Chemical is not closed,” Farley said. “Rhonda Auvenshine still works for Helena and she’s in the office there.”

In a letter he released this week to customers, Farley discussed several other Helena employees and their future plans. “Jeannie Keith will be in the office,” he wrote, “and Matt Sparger will continue to do custom application. Roy Foster will handle truck driving duties.

Keith McIlvain has agreed to return and assist me with the management duties. These folks will remain at the Helena facility. The difference is that customers can order feed, seed, fertilizer’s and chemicals at either the old Helena location or at the Farley Farm Supply feed store. Bill Boswell and Gerald Locke will remain at that store.”

When Jim Farley said he’s been doing the same thing for 30 years, he’s not exaggerating.

“My parents, Lawrence and Bernice Farley, purchased the feed store from Boss Johnson in January of 1977,” he said, “and I went to work there in March.” His brother Danny also worked there, making it a true family business.

The Farley family has deep roots in the community. “Both my parents were born here,” Farley said. “My family has been here at least 100 years.”

Jim Farley served for three years as a member of the DISD Board of Trustees, is a past president of the Chamber of Commerce, and has served on the Peach and Melon Festival committee. He has also been a member of the Texas Peanut Producers Board for the past 12 years. His commitment to the DeLeon area is clear.

“My hope is, that customers will have the same, if not better, service than they’ve had before,” Farley said.

 

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